I imagine it must be really frustrating. Girl in a bar is about a 5/5/8 on the HM facebook scale and in the past 5 years all 28 of your friends have banged her after buying her just one drink. You see she has lost 15 pounds and has a nice outfit on. You walk up to her and she says, "I want three nice dates and a fancy dinner..."
You are like, "WTF!?!?! Aren't you just supposed to be giving it away like mad?"
So you move on to a worse looking girl and try again????